- centralised information storage (absolutely no redundancies)
- web-based ASP solution, compatible with all major browsers
- platform independent (pc, mac, etc.)
- completely dynamic data storage
- user-friendly (many AJAX features)
- multi-language (no restrictions regarding number or kind)
- user level authentification for personalised content access
- various export formats for reporting (CVS, RSS, XML, Word, Excel)
- widgets for easy product information integration into existing web pages
- extremly flexible and dynamic reporting architecture